Introduction
This article, Narrative Power in Crisis: How to Narrate Towards Action by the Narrative Initiative, presents five guides to use when narrating through a crisis. This article was written in the context of Trump becoming president of America in Jan 2025, but is applicable to be used in any crisis situation.
How to Narrate Towards Action
A key element of the Trump administration’s strategy is to convince the public that the MAGA movement is unstoppable. They will broadcast the message that “No one can beat us” with each advance, whether the arena is legal, journalistic, educational or civic. They will be doing this on multiple issues simultaneously, hoping to send community, labor and cultural groups into panic mode. When everyday people, without whom mass movement is impossible, absorb the idea that something is unstoppable, they lose the political will to organize and act. We can narrate in a way that inspires action, rather than contributes to its depression.














