Introduction
In the opening months of 2025 a wave of protest and resistance has rolled across the United States as people grapple with sustained attacks on the rights and livelihoods of those from all walks of life.
In raising their voices protesters have pushed back against the “shock and awe” approach of the federal government and its allies by showing that resistance is alive and possible.
Amongst the many strategic questions raised by all this activity is that of where action can be most effectively carried out and how protests can move away from standard locations and predictable actions to wrongfoot opponents and garner greater public attention.
In their book, Re:Imagining Change: How to Use Story-Based Strategy to Win Campaigns, Build Movements, and Change the World Patrick Reinsborough and Doyle Canning discuss the importance of selecting and effectively targeting points of intervention, “specific places in a system where a targeted action can effectively interrupt the functioning of the system and open up opportunities for change.”













